In-Text ads are from the PPC type where the publisher gets paid for each click which is made by a websites visitor.

This review is not about how useful they are or if they are good money makers, this article is about some ad-providers I tested in the past month or years.

Kontera

I think the biggest In-text advertising network, they show good content related ads on your website.

In the past 2 year there was personal contact via e-mail and they paid as promised. Sometimes the eCPM is a little low, one the reason for the low earnings could be the type of website where I placed their ads. Since a few month they offer payments via paypal. They have quiet strong rules about websites which they accept as a publisher. They don’t provide channels or other advanced features. I think they are the best partner for common/quality websites.

Adbrite

This company offers a lot of different ad types like regular banners, text ads, pop-ups and also In-Text ads. They have a very big market place where advertiser can search for their publisher. In-Text ads are also content related. but doesn’t have the great content match like from Kontera. They accept almost every type of website (even web proxies). The control panel has a lot of features for reports and advanced ad configurations. They pay per check as promised, but you need some time until you get your commission.

I posted already a review about Adbrite some time before. Adbrite is for sure not th beste advertising partner for a lot of websites, but I used them to publish ads on web proxies. Banner ads are fine but the eCPM is very low. Currently I publish only the In-Text advertisement on some web proxies with a moderate result.

InfoLinks

I get in contact with this company because they contacted me by e-mail. They try to get you as an publisher because they promise a better deal than Kontera. Since I’m looking always for good (paying) ad networks and they look reasonable I tried them. Because I planned to show ads on proxified pages, I asked them before (they contacted me because I show Kontera ads on a proxy list site). They told me that this is not a problem. I placed the code on my proxies and noticed ad views and clicks with a delay of more than 24 hours. The number of impressions doesn’t look real since the number was much lower than other banner ads I have on those pages. Their ad impression count was even lower than the number of page views I counted in the same time. After several days I noticed that my access to their control panel was disabled. I send an e-mail to their management and they explained that showing ads on proxified pages is against their terms of service. That was the end of my InfoLinks adventure…

As you see the ad market is not easy, you should think about which partner you choose and which ad type/network is the best for your website. While my experience is based on “trial and error”, I hope that my article will help some webmasters.

If you like to support me and you didn’t joined one of these networks before, please join while using my affiliate link/code:

Adbrite: Monetize your Site with Adbrite

Kontera: Post me your email address and I will send you an Invitation.Similar Posts:

• Is AdBrite your advertising partner?
• Google Adsense Referrals 2.0 or continue with PPC ads?
• .tel domain launch, the next mobile story

Text links
There is a moderate collection of websites where you can place your link for a limited time period. In their publisher list are also big names like Opera or Friendster, but they are too expensive according my budget. I selected for my campaign some websites for only a few USD a month. Currently there are running four link campaigns for the template website and I receive several visits a day, but there are zero conversions until now…Conclusion: there are link campaigns from websites with a lot of impressions and that for only a few USD, but I don’t think that these will help you with sales (at least not in my case)

Interstitial Ads (kind of popunders)
I started also a campaign of this ad type, I got a total of 40.000 page views in only a few hours and that for 10USD. It happens while I was driving home from my work with the result that I didn’t noticed this traffic live, but another CPC program has returned a part of my advertising costs.

Publishing
I started a publishing campaign at finalwebsites.com to show some text ads in a regular banner format (468*60). While you’re waiting for advertiser it’s possible to show network. This campaign was very short because I saw max. three different ads and only one was related to my selected categories . I removed the ads to use my spare advertising space (again) for Adsense. Within these few days it was not possible to start a link campaign with some third party advertisers.

Bad unrelated visits
While running a AdBrite CPC network campaign (webmaster related), I noticed several XXX referrals inside my website statistics. My complain by AdBrite was answered within a few days with some USD rebate to my account (it seems to me that AdBrite thinks that this is not so bad…)

I will finish my current link advertising campaigns, but I don’t think that AdBrite is an alternative for Adwords / Adsense or self selected banner CPM/CPC campaigns.Similar Posts:

• In-Text Advertisements: Publisher Review
• This generation web advertising
• Google Adsense Referrals 2.0 or continue with PPC ads?