In the quest for monetizing their website, webmasters sometimes forget the base fact that they own the site and not Google Adsense! So, often you see webmasters ask questions like ‘Whether Adsense TOS allows linking to such and such site or whether the TOS allows pictures next to ads and so on and so forth. As long as the queries are related to simple ad placement it may be OK but more and more webmasters are getting influenced by the TOS and ad returns that they are willing to modify the content itself. This cannot be good news for the internet since finally it is the quality of information that matters along with the way it is presented. If you are good at presenting your knowledge in a certain way (say, first person), then you should continue to do so, irrespective of whether Google Adsense representatives likes it or not. (more…)